Tern
Follow up that finishes.
A sales operating system for WhatsApp and phone heavy teams. Tern captures every thread and call, keeps an outcome per lead and tells each agent who to call next and why. It never loses a follow up.
Visit ternup.io
The problem
Chase hard.Never harass.Record everything.Type nothing.
A conversation heavy sales team runs on WhatsApp threads, phone calls and notes typed after the fact, and the follow up that would have closed the deal slips. Tern reads the tabs agents already have open and the phone system on their desks, gives every lead a destination and a deadline and works the playbook toward it.
The product
ternup.io, top to bottom.
Captured from the live product

How it works
Three moves, start to finish.
Priya Nair
Slots offered, awaiting reply
Daniel Okafor
Callback requested 3pm
Mei Lin Chong
Quiet for 4 days
Tom Whitaker
Sent the quote
The outcome sets the priority, not the rep.
Nobody types a note after the call.
Every conversation, captured as it happens
WhatsApp threads, Messenger and Instagram DMs, LinkedIn messages, email and Zoom Phone calls land on one lead timeline. Calls are recorded with consent and transcribed, and the commitments are written for the agent, not by the agent.
An outcome per lead and a route that adapts
Each lead carries a destination such as book a consultation or get the signed agreement, with a deadline. Tern runs the playbook toward it and changes route when a step fails: no reply in 24 hours turns the second message into a call task.
Who to call next and why
Every morning each agent opens a ranked list with a one line reason drawn from the actual conversation and the next step to take. A lead is rescored the moment a message lands. Attempt caps, quiet hours and opt outs run in the engine before anything leaves.
Proof
Numbers from the live product.
Who it is for
Built for the people doing the work.
$99 USD per month per workspace, including GST. 14 day trial, card required, cancel any time.
Open TernFor clients
We Build Products Like This for Clients.
The same engineers who run Tern build for clients: your scope, your repository, a named team.
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- sites shipped for clients
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- brand clients

